AI – A Golden Future For Fundraising
AI may seem relatively new but it h as been around for a long time – if you use Siri or Alexa, or look at the recommendations that are served up to you from sites such as Netflix. These are all examples of machine learning algorithms looking for patterns in your past behaviour in order to provide you with something relevant.
The real turning point is that charities are finally getting solutions built specifically to help them fundraise more effectively. This is great timing as charities are facing an unprecedented number of challenges at the moment, many of which look set to continue indefinitely. To survive this charities need to find smarter, different, fresher ways of working and achieving their goals, and AI-powered tools can help.
To find out more about how AI can help charities to fundraise more effectively please click here.