The Christmas Challenge is the UK’s biggest online match funding campaign, helping charities raise funds for their cause. It offers supporters of participating charities the opportunity to have their donation doubled when the campaign goes live on the 28 November 2017.
Since the Big Give launched the campaign in 2008, the Christmas Challenge has raised over £78 million for more than 2,800 charity projects. Charities must have an annual income of at least £25,000, select a project for their Christmas challenge campaign and set a realistic target for their campaign which does not exceed 10% of their previous year’s income. Charities will need to be prepared to secure pledges from key supporters, and to market the campaign to online donors.