The Importance of Supporters Experience During the Pandemic

The Importance of Supporters Experience During the Pandemic

With supporters coming forward to lend a hand during the pandemic it’s important that an organisation puts the supporters experience at the forefront during these unprecedented times.

In Chartered Institute of Fundraisings article and the accompanying resource on fundraising in the time of COVID they explain how supporters are showing their generosity and innovative ways that they are encouraging giving. They continue by saying how important encouraging and promoting the supporters experience is if fundraising opportunities are going to be capitalised on for the benefit of the intended organisation and ultimately the community they serve.

To read the full article and download the free resource click here.

Source: Chartered Institute of Fundraising

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